Tuesday, February 26, 2013

"As a movie lover, she was honored to present the award and celebrate the artists who inspire us all — especially our young people."

After Michelle Obama got criticized for horning in on the Oscars, her communications director issues that as a response.

I loathe that kind of PR — so saccharine and insincere. Look at all the assertions crammed into that sentence. 1. MO is a movie lover. 2. MO was honored. 3. MO was honored as a movie lover. 4. MO presented the award in order to celebrate the artists. 5. Hollywood movie people are artists. 6. Artists do art for the purpose of inspiring everybody. 7. Hollywood movies are made for the purpose of inspiring people. 8. Hollywood movies actually succeeding in inspiring all of us. 9. Young people are especially inspired by movies.

It's such an inane load of nonsense that it seems low and peevish of me to point out so many distinct elements. It was only ever intended to waft over you as a vague fog of a feeling that something appropriately lofty and bland has been said. That's the only relevant meaning.

Oh, wait. Look at this. Something else is being said. We have here a professor of women’s history from Ohio University who has delved into the study of First Ladies. This comes not from the PR department but from academia. Professor Katherine Jellison says: "I get the feeling that she is for the first time maybe really relaxing and enjoying her celebrityhood."

For the first time in my adult lifetime, I’m really proud of my celebrityhood...

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